- AML, ID Verification, KYC, UI
Helping GMO-Z.com Trade UK to distinguish themselves from their competitors by providing a fast and seamless onboarding experience.

Key benefits
Anticipating a fast-growing customer base, GMO-Z.com recognised they needed a seamless and complete digital onboarding experience to meet customer expectations for FX trading whilst delivering regulatory compliance.
10+
Bullion products across two major trade categories
21
Different countries at 72 locations, composes with 9 listed companies and 114 subsidiaries
25
Years of of being the leading bullion trading specialists
The compliance requirements and verification that GMO-Z.COM needed to fulfil as part of its onboarding and trading processes were highly complex and resource-hungry.
GMO-Z.com needed to verify the identity of individuals and corporate entities to ensure Anti-Money Laundering (AML) compliance obligations were met, and to perform robust client classification, suitability, and appropriateness assessments on their clients so their users can begin trading with a range of global financial products, whilst ensuring compliance with MiFID II and other global regulations.
At scale, this was shown to be very ineffective for growth, and GMO-Z.com questioned its ability to meet future customer demand. GMO-Z.com required a digital solution that managed the complexity of KYC onboarding across different international markets, along with automated client suitability and appropriateness assessment to facilitate compliant trading.
NorthRow partnered with GMO-Z.com to provide a robust and fully automated solution to support their client onboarding requirements.
The integration enables GMO-Z.com to undertake all Know Your Customer (KYC) and Anti-Money Laundering (AML) verification on their clients, both individuals and corporate entities, via a single API.
“The integration with NorthRow will enable us to provide a fast, simple, and compliant onboarding process for our institutional and professional clients. We are committed to adopting best-in-class technology solutions to facilitate the most efficient user experience while ensuring regulatory compliance.”
Once a client is onboarded successfully using the NorthRow API, their regulatory AI-based engine platform instantly maps global regulatory permissions. This enables GMO-Z.com to perform accurate and fast, risk-free processing of their clients in terms of classification, suitability and appropriateness of each product and service offered, together with cross border clearance.
The combined solution and built-in governance workflows are essential to prevent GMO-Z.com from mis-selling financial products. In addition, all verification and assessment can be completed within a few minutes at a fraction of the cost.
The longstanding partnership between NorthRow and Muinmos delivers an accelerated onboarding process for GMO-Z.com. They can offer a fully digital experience that allows the end-user to complete their application quickly, ensuring compliance with the relevant Anti-Money Laundering (AML) and MiFID II regulations.
The partnership provides a complete solution to GMO-Z.com to automatically onboard clients efficiently and effectively. It also mitigates the risks of regulatory fines and ensures they remain compliant 24/7 as new regulatory parameters are added.
Nick Cropper General Manager, GMO-Z.com
Highly secure KYC/B and ID and verification cloud software.
With an extensive breadth of experience and leading software solutions, NorthRow helps businesses to successfully onboard new clients and employees. We do this through robust compliance, monitoring and remediation capabilities giving you peace of mind knowing the burden of risk management is taken care of. We unlock more time for you to focus on the single most important task – growing your business safely.
Book your free demo of our comprehensive ID&V, KYC, KYB and AML compliance management solution today.
Tell us a bit about yourself.
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The system efficiently and effectively completes our KYC and KYB verification requirements during onboarding.
Robin Kear
Senior Account Executive